Who is the ideal European visitor to Hawaiʻi in 2025? According to Hawaiʻi Tourism Authority’s marketing strategy, it’s a mindful yet wealthy person keen on inner balance, self-reflection and stress relief. As a resident of France, I am fascinated by how HTA markets Hawaiʻi to people in Europe. This year, its efforts have been centered … Continue reading Makana Eyre: New Hawaiʻi Tourism Marketing Campaign Is Same Old, Same Old
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Makana Eyre: New Hawaiʻi Tourism Marketing Campaign Is Same Old, Same Old
Who is the ideal European visitor to Hawaiʻi in 2025? According to Hawaiʻi Tourism Authority’s marketing strategy, it’s a mindful yet wealthy person keen on inner balance, self-reflection and stress relief. As a resident of France, I am fascinated by how HTA markets Hawaiʻi to people in Europe. This year, its efforts have been centered … Continue reading Makana Eyre: New Hawaiʻi Tourism Marketing Campaign Is Same Old, Same Old