Federal health administrators are issuing a ban on the sale of most flavored e-cigarette liquids, with the exception of menthol and tobacco flavors and other forms of liquid nicotine.
Companies must cease the manufacture, distribution and sale of unauthorized flavored cartridge-based cigarettes within 30 days, the Department of Health and Human Services announced Thursday.
The move is an effort to curb the increasing vaping rate among youth.
“HHS is taking a comprehensive, aggressive approach to enforcing the law passed by Congress, under which no e-cigarettes are currently on the market legally,” said HHS Secretary Alex Azar in a release. “By prioritizing enforcement against the products that are most widely used by children, our action today seeks to strike the right public health balance by maintaining e-cigarettes as a potential off-ramp for adults using combustible tobacco while ensuring these products don’t provide an on-ramp to nicotine addiction for our youth.”
“The enforcement policy we’re issuing today confirms our commitment to dramatically limit children’s access to certain flavored e-cigarette products we know are so appealing to them — so-called cartridge-based products that are both easy to use and easily concealable,” said Federal Drug Administration Commissioner Stephen Hahn in a news release.